How Established Experts Use Media Domination to Own the #1 Seat and Make Competition Irrelevant

The visibility strategy for service providers who are already winning and ready to stop being the best-kept secret in their industry.

Tuesday, September 1st, 12-1:30 p.m. (EST)

LET'S BE HONEST

You didn't build a business this

good to stay invisible.

You have the expertise. You have the results. You have clients who will tell anyone who asks how good you are. And somehow, someone less qualified keeps getting the features, the stages, and the recognition you've earned.

Here's the truth: it's not about being the best.

It's about being the most visible.

The experts who dominate their markets — who get the Forbes features, the TV segments, the speaking invitations — aren't always the most talented. They're the most strategically positioned. And that positioning is a learnable strategy. In 90 minutes, I'm going to show you exactly how it works.

THE REALITY OF EVERY MARKET

There are only three positions. Only one wins.

01

MARKET LEADER

Commands attention and premium rates. Sets the standard everyone else follows. Grows their advantage year over year - automatically.

02

THE REACTOR

Spends all their energy responding to number one. Good business, but always playing catch-up. One wrong move and they're forgotten.

03

INVISIBLE

The market doesn't know them. Their work may be exceptional - but without visibility, it doesn't matter. They are always on the brink.

Think Coca-Cola. Name the number two soft drink. Name number three. You can't - and neither can your potential clients.

THE REALITY OF EVERY MARKET

From best-kept secret to

obvious choice.

You've relied on referrals and word of mouth to get here - and they've worked. But you know that's not what gets you to the next level.

WHERE YOU ARE

Waiting for the right referral to come through. Watching competitors with smaller results get bigger opportunities. Knowing you're ready for the next level, but unsure how to get there.

WHERE THIS TAKES YOU

Positioned as the undisputed authority in your space. A media presence that opens doors before you ever make a call. Premium clients who come to you already sold - on your terms.

AND MANY MORE...

TESTIMONIALS

Results From Real Experts —Testimonials & Outcomes

Attended the masterclass and was featured on CBS 10 days later. From training to television in less than two weeks.

- Bernadette A., Physician

Featured on CNN within 30 days. Appeared on CNN 3+ times since. Positioned alonalongside national conversations and global news coverage as industry leader.

- Brittany C., Career Expert

What others are saying

"...An absolute game-changer for my career. Their strategic approach allowed me to reach a broader audience and establish myself as a trusted expert in my field."

- Dr. Ashley B., Psychotherapist

As Seen In Fox 5 DC, Good Day LA, NPR & more..

"Took my brand from average to being seen as an upscale brand. I had local and national interviews regularly — and helped increase my profit margins 100 fold."

-Shay L., Relationship Expert

As Seen In ESSENCE, FOX Soul, The CW Las Vegas, Yahoo! & more..

"I have over 25 years of experience, but that can only take you so far. You need someone who is going to bring the experience, the connections, and the opportunity you need."

- Katrice M., Career Expert

As Seen In ESSENCE, Forbes, Washington Times & more..

"I needed the right team to help me get it out there. Working with Lanetra and her team has been one of the best investments I've made for my visibility and credibility."

- Dr. Viola P., Healthcare Expert

As Seen In FOX News, Atlanta News First, American Women's Magazine & more..

WHAT YOU'LL WALK AWAY WITH

90 minutes. A complete visibility strategy.

This isn't theory. This is the exact framework that gets established experts into Essence, Forbes, television, and beyond

01 OWN THE POSITION

How to identify and claim a market position so specific that the moment you show up, you are the only obvious choice.

02 SHOW UP MEDIA READY

The messaging, materials, and positioning you need so that when opportunity knocks, you're already prepared to convert it.

03 LAND THE PRESS

How to strategically pitch and land features in major media - without a massive following or a publicist on retainer.

04 TURN VISIBILITY INTO authority accelerator

How to amplify every media win and convert that authority into consistent, high-ticket leads and sales growth.

IS THIS FOR YOU?

This masterclass is built for one

kind of expert.

YOU'RE IN THE RIGHT PLACE IF

You're generating $300K or more annually with a proven offer
You have a repeatable system and clients who get real results
You've built on referrals and you're ready to go beyond that ceiling
You want to be known - not just respected by the people already in your circle
You're ready to invest in becoming the #1 name in your space

THIS ISN'T THE RIGHT FIT IF

You're still building your core offer or finding consistent clients
You're looking for a quick fix or overnight results
You're not ready to show up with confidence and consistency
Visibility still feels optional to you right now

YOUR HOST

LANETRA KING

Media Strategist. Visibility Expert. The person your competitors wish they'd found first.

Lanetra King is a nationally recognized PR agency owner who helps established experts and service-based business owners get featured in top-tier outlets: from ESSENCE and Forbes to network television: to dominate their market and become the obvious choice.

Her clients don't come to her to start their business. They come to her because they've already built something exceptional, and they're ready for the world to know it.

She has helped hundreds of experts across industries claim the #1 position in their industry through strategic media placement, positioning, and visibility systems that increase demand far beyond referrals.

TUESDAY · September 1 · 12 PM EST

The #1 seat in your market is available.
Will you take it?

Join us live. This is a one-time experience - no recording, no replay.

This is a live experience. No replay. No recording. Be there.

How Established Experts Use Media Domination to Own the #1 Seat and Make Competition Irrelevant

The visibility strategy for service providers who are already winning and ready to stop being the best-kept secret in their industry.

Tuesday, September 1st, 12-1:30 p.m. (EST)

LET'S BE HONEST

You didn't build a business this

good to stay invisible.

You have the expertise. You have the results. You have clients who will tell anyone who asks how good you are. And somehow, someone less qualified keeps getting the features, the stages, and the recognition you've earned.

Here's the truth: it's not about being the best.

It's about being the most visible.

The experts who dominate their markets — who get the Forbes features, the TV segments, the speaking invitations — aren't always the most talented. They're the most strategically positioned. And that positioning is a learnable strategy. In 90 minutes, I'm going to show you exactly how it works.

THE REALITY OF EVERY MARKET

There are only three positions. Only one wins.

01

MARKET LEADER

Commands attention and premium rates. Sets the standard everyone else follows. Grows their advantage year over year - automatically.

02

THE REACTOR

Spends all their energy responding to number one. Good business, but always playing catch-up. One wrong move and they're forgotten.

03

INVISIBLE

The market doesn't know them. Their work may be exceptional - but without visibility, it doesn't matter. They are always on the brink.

Think Coca-Cola. Name the number two soft drink. Name number three. You can't - and neither can your potential clients.

THE REALITY OF EVERY MARKET

From best-kept secret to

obvious choice.

You've relied on referrals and word of mouth to get here - and they've worked. But you know that's not what gets you to the next level.

WHERE YOU ARE

Waiting for the right referral to come through. Watching competitors with smaller results get bigger opportunities. Knowing you're ready for the next level, but unsure how to get there.

WHERE THIS TAKES YOU

Positioned as the undisputed authority in your space. A media presence that opens doors before you ever make a call. Premium clients who come to you already sold - on your terms.

AND MANY MORE...

TESTIMONIALS

Results From Real Experts —Testimonials & Outcomes

Attended the masterclass and was featured on CBS 10 days later. From training to television in less than two weeks.

- Bernadette A., Physician

Featured on CNN within 30 days. Appeared on CNN 3+ times since. Positioned alonalongside national conversations and global news coverage as industry leader.

- Brittany C., Career Expert

What others are saying

"...An absolute game-changer for my career. Their strategic approach allowed me to reach a broader audience and establish myself as a trusted expert in my field."

- Dr. Ashley B., Psychotherapist

As Seen In Fox 5 DC, Good Day LA, NPR & more..

"Took my brand from average to being seen as an upscale brand. I had local and national interviews regularly — and helped increase my profit margins 100 fold."

-Shay L., Relationship Expert

As Seen In ESSENCE, FOX Soul, The CW Las Vegas, Yahoo! & more..

"I have over 25 years of experience, but that can only take you so far. You need someone who is going to bring the experience, the connections, and the opportunity you need."

- Katrice M., Career Expert

As Seen In ESSENCE, Forbes, Washington Times & more..

"I needed the right team to help me get it out there. Working with Lanetra and her team has been one of the best investments I've made for my visibility and credibility."

- Dr. Viola P., Healthcare Expert

As Seen In FOX News, Atlanta News First, American Women's Magazine & more..

WHAT YOU'LL WALK AWAY WITH

90 minutes. A complete visibility strategy.

This isn't theory. This is the exact framework that gets established experts into Essence, Forbes, television, and beyond

01

OWN THE POSITION

How to identify and claim a market position so specific that the moment you show up, you are the only obvious choice.

02

SHOW UP MEDIA READY

The messaging, materials, and positioning you need so that when opportunity knocks, you're already prepared to convert it.

03

LAND THE PRESS

How to strategically pitch and land features in major media - without a massive following or a publicist on retainer.

04

TURN VISIBILITY INTO authority accelerator

How to amplify every media win and convert that authority into consistent, high-ticket leads and sales growth.

IS THIS FOR YOU?

This masterclass is built for one

kind of expert.

YOU'RE IN THE RIGHT PLACE IF

THIS ISN'T THE RIGHT FIT IF

YOUR HOST

LANETRA KING

Media Strategist. Visibility Expert. The person your competitors wish they'd found first.

TUESDAY · September 1 · 12 PM EST

The #1 seat in your market is available.Will you take it?

Join us live. This is a one-time experience - no recording, no replay.

This is a live experience. No replay. No recording. Be there.

The #1 seat in your market is available.
Will you take it?